News Bye-bye, ‘Whole Paycheck’? Amazon’s Whole Foods Market cutting prices starting Wednesday April 1, 2019April 2, 2019Kelly Tyko, USA TODAYComments Off on Bye-bye, ‘Whole Paycheck’? Amazon’s Whole Foods Market cutting prices starting Wednesday Prices will be reduced by an average of 20% on select items throughout Whole Foods Market starting April 3.